August 14 & 15, 2008
San Francisco

Ted Cohen
Managing Partner
TAG Strategic

www.tagstrategic.com

Integrating his widespread digital authority in music, mobile, IPTV and next-gen product & service development, Ted Cohen is the Managing Partner of TAG Strategic.

While the music industry has been somewhat slow to embrace the digital future, Cohen is a striking exception to the rule. Of course, when you start your career on the road with Alice Cooper and Van Halen, you're more primed for the unexpected.

Known throughout the technology and music industries as being "part ambassador and part evangelist," Cohen was instrumental in crafting the licensing agreements upon which the Rhapsody subscription service and the iTunes Music Store were built.

In his previous role as Senior Vice President of Digital Development & Distribution for EMI Music (home of artists including Coldplay and the Rolling Stones), Cohen led next-generation digital business development worldwide for this "big four" record company, which includes labels such as Capitol, Virgin, Angel/Blue Note, Parlophone and Chrysalis. During that time, EMI led the industry by embracing and exploiting new technologies and business models such as digital downloads and online music subscriptions, custom compilations, wireless services, high-definition audio and Internet radio.

In addition to seeking out, evaluating and executing business opportunities for the company on a global basis, Cohen served as both a strategist and key decision-maker for EMI's global new media and anti-piracy efforts. He worked to establish company-wide digital policies, which have provided EMI's artists and labels a substantial advantage in the digital music arena.

Prior to his role at EMI, Cohen served as Executive Vice President of Digital Music Network Inc., where he co-founded and served as Chairman of the groundbreaking Webnoize conferences.

Cohen also led two highly successful new media consulting operations, DMN Consulting and Consulting Adults, attracting clients such as Amazon.com, Microsoft, Universal Studios, DreamWorks Records, Liquid Audio, Wherehouse Records/Checkout.com and various other entertainment, technology and new media organizations. Cohen also held senior management positions at both Warner Bros. Records and Philips Media. A 30+ year industry veteran, Cohen was recently re-elected Chairman of the Mobile Entertainment Forum Americas board. Cohen also serves on the NARAS (Grammy) Los Angeles chapter Board of Governors as well as its national Trustee Board, the Board of Directors for the Neil Bogart Memorial Fund, and lends his time and talents to music & technology education efforts such as the Grammy In The Schools Program. About TAG Strategic The convergence of Internet, broadcast, mobile, music, movies, online advertising and the platforms of consumption and opportunity they encompass provide a robust base for TAG Strategic to offer its digital consulting services, ranging from strategic planning to product development, content acquisition & creation. TAG Strategic puts reliability and efficiency onto the challenging and mission-critical digital processes that media, production, network, broadcast, technology and content companies require as they transition into digital. TAG also has substantial experience providing quality, customized business intelligence and managed access to key industry leaders and resources in the areas of entertainment, content, capital, games and technology. Its clients/partners have included Sony/ATV Music, Amazon.com, Microsoft, Unversal, , Qualcomm, Verizon and Gibson.